The
number of people who joined the affiliate marketing industry is said to have
increased by 150 percent since the year 2000. This means there are probably
thousands of people promoting the same offer as you. To become successful in
this congested market, you will need to be distinct and unique from everyone
else.
Unique Selling Point
You
have to figure out something that sets you apart from other affiliate marketers promoting
the same offer as you.
Because
the offer is the same, you have to offer customers a better service than the
competition.Have extra perks that customers will get from purchasing with you.
For example, you could offer a free website or social media analysis of the
small businesses you want to promote MOBE to. Once you have pinpointed issues
that exist with their website, offer MOBE products as a solution, with an
additional offer of helping the customer implement the product.
This
is a unique extra mile that not many affiliate marketers will take, but
customers will notice, and will want to buy from you again next time.
Personal Brand
Establish
yourself as someone with something the audience want. Be genuine and real.
Instead of mimicking ‘guru’ blueprints of online marketing, be the individuals
that has information and expertise, and is willing to share it to help others.
Be accessible and engage with your audience, and constantly talk about topics
they are interested in. Ask questions and find out what their most prominent
challenges are, then offer solutions like MOBE training tools and products.
This
gives you a ‘voice’ of a friend who wants to help. Instead of your messages
sounding like a lecture, let it be an interaction. You have information that
will benefit the audience; and they are the ones that
understand their problems best. Learn from them how you can best present the
information to benefit them. See also: All Affiliate Programs Are Not the Same See How MOBE Is Unique
Final Thought
The
one thing that is going to make you stand out is how you make your customers
and prospective customers feel. Be genuine and show that you care about the
customer beyond their money. You truly want to help them improve their
businesses, and believe MOBE products to be the best solution for that. Listen
to the customers, and address their needs, not your agenda. Instead of being
seen as a ‘pesky salesperson’, you become an advisor.
